Remember last week when I mentioned that work had slowed down for a while? Well I’ve been lucky enough that in the last few weeks it’s picked back up with some fun and a few big projects. This project is definitely going to be a fun one!
This moodboard is obviously for a fitness blogger. She’s been blogging for a year now, and she’s ready to take her blog to the next level. She mentioned from the beginning that she feels like the color pink is often more feminine that she prefers, and that she doesn’t necessarily want to target only women with her new design.
After looking at her Pinterest board, I definitely felt like we were moving away from the pinks and more towards a cool color scheme. Although the board appears darker than what I usually work on, I’m still really excited about the look. I get to play with serif type.
The words we’re focusing on with her design is friendliness and professional, while also non-intimidating. I love that she added the last part about being non-intimidating because honestly, aren’t most fitness related things actually incredibly intimidating?
Can’t wait to share more of this project with y’all as it unfolds!
P.s. Looking for a new blog design for summer? Look no further! I’m currently booking for June + July; let’s chat and see how I can help you accomplish the look you’ve been dreaming of.