If you’ve been following my blog for a while, you probably noticed a change around here over the last couple of months. Less than a year after I started blogging, I adopted the 5-day posting schedule and have stuck with it nearly every week since. The only weeks I missed a post were when I was too busy with school or work to keep writing and publishing posts. I noticed during early summer that I was missing a post here and there, which was frustrating. I liked my schedule, and I knew the importance of maintaining consistency. However, I made a crazy decision: I changed my schedule from 5 days to 4 days of published posts, and honestly I’m not looking back!
Today I just wanted to share a few reasons I changed my schedule, and how it’s benefited me –
More of a focus on quality content
The posts I ultimately eliminated from my editorial calendar were the ones with link roundups, which means I’m able to focus on writing more quality content to share not only here on the blog, but also for Letters to the Wild Hearts. This means I’m less stressed about having to write so many posts or how to fit writing certain posts in a busy work schedule. It’s really important when you’re trying to make sure your blog has longevity and that you’re conveying your expertise to your readers (aka potential customers / clients).
More content from the community on social media
A lot of people love link roundup-style posts, what I removed from my posting schedule, but I starting to look at them as filler posts. While I enjoyed sharing awesome posts with y’all each week, it’s a lot more fun to share them on social media and connect not only with the author of the most but also create more of a conversation with you guys around the post than sharing them here on the blog was allowing for. So, instead of sharing 5+ posts from the blogging community each Friday, I now share a post each week day on Twitter, and then on Friday I end up sharing 3! Sharing this sort of content not only helps break up me sharing my posts and projects, but it also teaches my audience that I care about helping them accomplish something – even if it’s not through my own words or work.
More time to work on other projects
Earlier this summer I launched Craft Your Brand, and over the last couple of weeks I’ve been hinting at trying out something else. Working on projects like CYB and what I’m working on now, well, there’s not a lot of time for it. Most freelancers take on less client work or abandon their blog altogether when they’re working on a project like these, and that’s just not something I’m interested in. Instead, I’d rather find the time that I don’t realize I have already in my schedule to work on these things. Posting one less day per week has allowed me to do exactly that. I’m really excited to have more time to work on projects that help you guys more than just through my blog posts or email list!
Even though many people believe you should write 5 days per week, I honestly couldn’t be happier with my schedule. So here’s my question for you: would you ever consider changing your blogging schedule?